- Minimal & Refined Style: Versatile for All Lipsticks
This style emphasizes being “subtle without stealing the spotlight,” ideal for people who prefer a clean look, daily commuters, or lipsticks with strong design features (e.g., metallic or solid-colored tubes).
Line Patterns: Fine lines outlining geometric shapes—such as half-circles, triangles, waves, or smooth lip contours. Colors may include Morandi tones or metallic shades (gold/silver fine lines). Best applied to the middle or bottom of the tube for a decorative yet uncluttered effect.
Symbol Patterns: Small icons, either repeated or used alone, such as tiny hearts, stars, moons, coffee beans, or mini flowers (1–2 petals). Keep symbols under 5mm to avoid heaviness. Suitable for the rotating section of the tube, adding detail as it turns.
Gradient Patterns: Single-color or two-tone gradients, such as light-to-dark pink or ivory-to-light brown. Shapes can be rectangular (for the tube’s side) or curved (to match the tube’s contour). Place on the tube body without covering the brand logo at the top.
- Sweet & Youthful Style: Targeting Young Women
This style focuses on being “cute and playful,” ideal for pink or orange lipsticks and for younger audiences such as students or young professionals.
Cartoon Elements: Simplified characters, e.g., chibi bear ears, blushing bunny faces, cat paw pads, or tiny fruits (a single strawberry, cherry, or grape with one leaf). Rounded edges and pastel/macaron colors keep the design soft and cheerful.
Text Elements: Short words or phrases like “Sweet,” “Lovely,” “Stay Happy,” “Lip Love,” or “Cute.” Fonts should be rounded or handwritten, not overly formal. Add small embellishments, e.g., a heart next to “Sweet” or an underline under “Lip Love.” Text length should not exceed one-third of the tube’s circumference.
Floral / Polka Dots: Tiny florals (under 3mm, three-petal design) or small dots (2–3mm in white + pink/yellow). Arrange in single rows or clusters of 3–5. Best placed at the tube’s bottom or near the cap for a fresh, subtle touch.
- Premium & Elegant Style: Elevating High-End Lipsticks
This style highlights “luxury and sophistication,” suited for dark lipsticks (e.g., classic red, burgundy) or metallic/black cases, appealing to quality-conscious women.
Metallic Textures: Inspired by brushed metal, matte, or foil stamping. Examples: fine linear textures (aligned with tube length), small gold foil dots (3–5 dots, 2mm each), or matte geometric blocks (e.g., black triangles, silver squares). Stick to gold, silver, black, and deep brown for a high-end feel.
Vintage Elements: Simplified vintage motifs such as Chanel-style quilting (1–2 small grids), gemstone silhouettes (oval, teardrop filled with gray tones), or feather outlines (1–2 elegant strokes). Colors include black, white, dark green, and wine red.
Minimal Logo Designs: For custom stickers, create a mini logo (e.g., initials in artistic font) or abstract blocks and lines (e.g., black rectangle + thin gold border). Size should be no more than one-quarter of the tube side, placed discreetly near the bottom.
- Functional & Practical Style: Combining Beauty with Utility
This category balances aesthetics with usability, addressing pain points like color identification or reminders, and also works well for gift purposes.
Shade Number Labels: Reserve a small area for shade codes, decorated with simple motifs (e.g., “#999” with a lipstick outline, or “Rosewood” underlined with a matching stripe). Best placed on the tube bottom for easy distinction.
Usage Reminders: Short notes such as “Use within 12 months after opening,” “Best for autumn/winter,” or “Brightening effect.” Use clear fonts (sans-serif or bold), paired with icons (calendar for shelf life, mirror for brightening). Stick inside the cap or on the tube’s side to stay subtle yet functional.
Gift Decoration: Ideal for presents, with phrases like “For the most beautiful you” or “Happy Birthday,” paired with ribbons or gift box icons. Colors such as red + gold or pink + silver work well. Place on the tube top (without covering the logo) or between the lipstick and gift box to enhance presentation.