I. Aspects of Brand and Image RepresentationBrand Logo Manufacturers’ custom labels will highlight elements such as their own brand names, logos, and brand slogans. These brand logos are carefully designed and closely linked to the overall brand image. For example, on Apple’s product labels, the eye-catching Apple logo enables consumers to recognize at a glance

Polyester (PET) Material Characteristics: Polyester material has excellent chemical resistance, water resistance and weather resistance. It can withstand a certain range of temperature changes and maintain good performance in environments from low to relatively high temperatures. For example, in outdoor environments, polyester labels can resist the ultraviolet radiation in sunlight and won’t fade or deform

Automated Printing Technologies Digital Printing: Factories can adopt digital printing technology to produce customized labels. Digital printing can achieve high-precision printing of images and texts, and it has an excellent presentation effect for complex patterns and variable text information (such as personalized product names, batch numbers, QR codes, etc.) in customized labels. For example, when

I. Brand Building and Differentiation CompetitionBuilding Brand Image Wholesalers can create their own brand image through customized labels. They can add unique brand names, logos and slogans to the labels, and long-term use of such labels will help leave a deep impression on customers. For example, a wholesaler of stationery can customize labels with its

Order Evaluation and Communication Stage Quickly evaluate order details Arrange dedicated personnel to carefully study the order content immediately, including key information such as the size, shape, material requirements, printed content (such as text, patterns, colors, barcodes, etc.), quantity, and delivery time of the labels. For example, if it is a food label, special attention

I. Understanding Market DemandsMarket Research Wholesalers need to conduct detailed research on the target market, including consumers’ age, gender, consumption habits, purchase motives, etc. For example, if the target market is young consumers, they may pay more attention to the fashion and personalization of labels. Information can be collected through methods such as questionnaires and

Design Phase Simplifying design elements: Avoid overly complex patterns, excessive colors, or special printing effects that increase production costs. For example, reducing the use of techniques like gold stamping or embossing and opting for simpler designs can lower costs and printing difficulty. Labels should reflect the product’s tone, with designs that are simple yet elegant,