Creative ConceptionIntegration with the Product: Design according to the characteristics of the product. When designing a transparent label for cosmetics, for example, the shape of the label can be designed to echo the curve of the cosmetic bottle. Or, use the main ingredients and functions of the product as elements for creative design, so that

Selection MethodsConsider the frangibility characteristics: High-quality frangible paper should break easily under slight external force, and the fragments after breaking should be small, uniform, and unable to be restored. Avoid choosing labels that are too brittle because they are likely to break easily when they come into contact with external objects. Instead, choose some paper

Clarify the Brand Positioning and StyleMatch the Brand Tonality: If the brand is positioned as high-end and luxurious, the label design can adopt premium color tones such as gold and silver, combined with exquisite hot stamping techniques, delicate textures, or elegant floral patterns. For example, Dior’s lip gloss labels mainly feature classic black and gold,

Reflecting the Core Elements of the BrandBrand Logo: Place the brand logo in a prominent position on the label to ensure it is clearly distinguishable. The logo design should be simple and unique, capable of conveying the brand’s personality and values. For example, Starbucks’ mermaid logo is highly recognizable, allowing people to identify the brand