Food Industry
- Creating Festive Atmospheres for Holiday Foods:
Holiday-edition food packaging frequently uses gold stickers to enhance festive appeal. Mooncake tins and boxes feature gold stickers with motifs such as rabbits, osmanthus flowers, or auspicious clouds, often with “Mid-Autumn Limited” printed on them to transform standard packaging into seasonal gift boxes. New Year gift boxes for nuts or salted-egg pastries often use gold stickers designed in paper-cut or “Fu” (fortune) patterns—serving both as decorative seals and festive embellishments. Even Dragon Boat Festival rice dumpling gift boxes use gold stickers printed with “Handmade Zongzi,” “Heritage Brand,” or dragon boat motifs to elevate the gift value. - Enhancing Premium Food Packaging:
Gold stickers are a standard element on canned or gift-box packaging for high-end tonic foods such as bird’s nest and sea cucumber. Brands often print phrases like “Handcrafted,” “Traceable Authenticity,” or “Premium Grade” on gold stickers to convey quality while visually highlighting the product’s precious value. In the tea industry—especially for Pu’er and black tea, which emphasize origin and vintage—zisha or ceramic tea canisters are often paired with gold stickers featuring hot-stamping effects to show tea type, harvest year, and core production region, enhancing cultural aesthetics and premium shelf appeal. High-end chocolate gift boxes also commonly use gold stickers for sealing or decoration, printing the brand logo and cocoa percentage to create an elegant, luxurious atmosphere when paired with dark-toned packaging.
- Decoration for Bakery and Desserts:
Gold stickers and gold-foil-style labels are frequently used in bakery settings. Delicate desserts such as macarons and cupcakes may have star- or heart-shaped gold stickers attached on top, or be placed on dual-sided gold foil sheets to prevent sticking and improve appearance. Bakeries often customize gold stickers with phrases like “Freshly Baked Today” or “Low Sugar · No Additives” to place on packaging boxes, communicating health benefits and building consumer trust. For specific flavors like caramel biscuits or chocolate brownies, gold stickers printed with flavor names help consumers quickly distinguish categories while making products more eye-catching on shelves. - Information Labeling for Low-Temperature Foods:
For ice cream, refrigerated yogurt, and frozen dumplings, specialized low-temperature gold stickers are indispensable. These labels use strong hot-melt adhesives that maintain stable stickiness from –18°C to chilled temperatures without peeling or curling due to temperature changes. Brands use them to indicate ingredients, shelf life, and storage temperature. Their moisture-resistant material prevents blurring in cold environments, ensuring consumers can clearly read food safety information while also adding a decorative touch. - Gift Industry
- Decorating Red Envelopes and Small Festive Gifts:
Lightweight gold stickers have become a trendy new gifting option. Usually weighing between 0.01–0.2 grams, they feature designs such as the God of Wealth, lucky cats, or phrases like “Good Fortune” and “Joy & Peace,” as well as IP collaborations such as Doraemon or Empress Zhen Huan. Young people often place them on red envelopes for added creativity and ceremony, or give them directly as small gifts paired with traditional Chinese-style packaging. During Chinese New Year, many companies purchase them in bulk as lucky draw prizes or employee benefits—combining festive blessings with the traditional charm of gold. - Sealing and Labeling Gift Boxes:
Gold stickers are widely used across all types of gift boxes. Wine gift boxes often use gold stickers on the side to label alcohol content, origin, and vintage—reinforcing the premium positioning. Cultural and creative gift sets, such as bookmarks or planners, use gold stickers as seal labels with brand logos or thematic graphics; the unsealing process enhances the gifting experience. Corporate gifts—such as custom thermos cups or pen sets—often feature gold stickers printed with company names or event themes, conveying sentiment while boosting brand exposure. High-end gift boxes may also use gold stickers as border accents to simulate custom craftsmanship and elevate visual luxury.
- Personalization and Commemorative Gift Decoration:
Gold stickers play a key emotional role in personalized gifts. Handmade items such as scented candles or woven accessories often include gold stickers featuring handwritten messages or the maker’s signature, adding exclusivity and emotional value. For commemorative gifts—like graduation albums or anniversary keepsakes—gold stickers can be shaped into dates or messages and placed on the product or inside the packaging to mark meaningful moments. Popular IP merchandise—such as anime figurines or blind box gift sets—often incorporate co-branded gold stickers featuring IP characters, enhancing the collectible appeal and resonating strongly with consumers aged 25–30.
