For information hierarchy, a pyramid structure is a useful model. Top section: Product name and brand logo — the key elements for consumer recognition — should use bold, distinctive fonts and colors to enhance brand visibility. For instance, Swisse prominently displays both its logo and product name in a clear, minimalist style. Middle section: Highlights […]
What Design Insights Are Needed for Supplement Labels? Read More »
I. Design Premise: The Risk Nature of E-Cigarettes and the Core Function of Warning LabelsE-cigarettes are often misunderstood as a “safer alternative to smoking,” but their aerosols still contain harmful substances such as nicotine, formaldehyde, and heavy metals. Nicotine’s addictive nature can also lead to youth smoking initiation. The WHO’s 2023 Global Tobacco Epidemic Report
How to Design the Most Effective Warning Labels for E-Cigarettes？ Read More »
The Rise of Tactile Labels in Luxury Branding According to the Packaging Innovations Global Trends 2024 report, over 63% of premium beauty and wine brands consider texture and metallic finishes critical in influencing purchase decisions. As visual competition grows on retail shelves and e-commerce platforms, micro-embossed and hot foil stamped labels are becoming go-to solutions
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