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Cultural Differences Different countries and regions have distinct cultural backgrounds and values, and the preferred styles and patterns for products can vary significantly. Therefore, labels need to be tailored to specific consumer segments within the market. For example, in some Asian countries like Japan and South Korea, consumers prefer packaging with simple, refined typography and […]

1.1 Strengthening Brand Recognition Custom labels can showcase a unique brand logo, brand name, and brand colors. For example, Coca-Cola’s iconic red label, with its distinctive font and logo, allows consumers to instantly recognize the brand. By emphasizing brand elements on the label, products can quickly stand out among competitors, increasing brand visibility. Additionally, when