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(1) Cylindrical BottlesCylindrical bottles are the most common type, with evenly curved surfaces that make label application relatively easy. However, precise measurement of the bottle’s circumference, diameter, and curvature is essential. Generally, the label length should be slightly shorter than the bottle’s circumference, leaving a small overlap for secure adhesion. For instance, bottled water labels

Brand positioning is the foundation of label design. It includes the target audience, product benefits, and brand values. For luxury brands like Dior or Chanel, the customers are often wealthy people who value quality and status. Their products focus on high-end skincare and makeup, and the brand culture highlights elegance, classic style, and luxury. Labels

(1) Accurate labeling of core information Authenticity of the food name: The name must truthfully reflect the product’s real nature, avoiding misleading descriptions. For example, dairy-containing beverages cannot be labeled as “milk,” and plant protein drinks should be clearly marked as “plant-based” or specify the raw materials. When multiple legal names exist for a product,

Use “one fruit, one code” and minimize label size: Small fruits: use square or round labels no larger than 2 cm, showing only the basic info. Medium fruits: use oval or long thin labels, 4–6 cm², to avoid blank space. Large fruits: labels should be less than 5 cm wide and longer only if more

Wine bottle stickers serve to: Share product info Show the brand Help with marketing Before designing, talk clearly with the brand to avoid unnecessary or complex designs. Examples: Basic info: Use small fonts or layered layouts to save space. Brand look: Focus on key brand visuals. One whisky brand simplified their family logo to a

(1) Choose Basic Safety ColorsUse standard safety colors: Red = danger or stop (e.g. “No Fire”, “High Voltage”) Yellow with black = caution (e.g. “Watch Your Step”) Blue = instructions (e.g. “Wear Safety Helmet”) These colors match what people already know—like traffic lights. Using these familiar colors helps people understand the warning faster. (2) Use

Color labels are used in many different areas like toys, trendy products, and the cultural industry. They are popular because they are beautiful, eye-catching, and easy to notice. In factories and warehouses, color labels help people work faster and make fewer mistakes. Using different colors to show product types or machine status helps save time

Scratch-off lottery tickets also use this same idea — the mystery and surprise of scratching make people feel excited and curious. The Secret: A “Sandwich” of Three LayersScratch-off labels look like one piece of paper, but they have three parts: Top Layer: A protective layer. Middle Layer: The message layer, with hidden text or images.