Clarify the Brand Positioning and StyleMatch the Brand Tonality: If the brand is positioned as high-end and luxurious, the label design can adopt premium color tones such as gold and silver, combined with exquisite hot stamping techniques, delicate textures, or elegant floral patterns. For example, Dior’s lip gloss labels mainly feature classic black and gold,
Reflecting the Core Elements of the BrandBrand Logo: Place the brand logo in a prominent position on the label to ensure it is clearly distinguishable. The logo design should be simple and unique, capable of conveying the brand’s personality and values. For example, Starbucks’ mermaid logo is highly recognizable, allowing people to identify the brand
Customized labels require price negotiation between the customizing merchants and wholesalers. So, what should be noted when negotiating with wholesalers? When negotiating with wholesalers, one should discuss the price, style, pattern, logo, quantity, and delivery date. Find out the lowest possible price and negotiate with the customer to the greatest extent to reduce the price.
Integrating Popular Cultural ElementsFilm, Television and Music: Design by leveraging popular film and television works, as well as music IPs. For example, print the silhouettes of classic scenes or characters from the TV series “The Knockout” on the wine label, or use the album covers or concert posters of popular bands as the background of
Candles are a common consumer product overseas. For example, people light candles indoors to create an atmosphere, and daily scented candles are also a type of candle product. To be remembered among everyday consumer goods, corresponding strategies need to be formulated. For instance, designing attractive labels for candles, which should be novel, eye-catching, and easy
Tactile Elegance for Premium Product Boxes & Gift Packaging Why Choose Huaxinmei’s Embossed Labels? In a world where unboxing experiences define brand perception, 3D embossed labels add a touch of sophistication that flat designs simply cannot match. Huaxinmei specializes in precision embossing technology, creating tactile, eye-catching labels for luxury product boxes, gift packaging, and high-end retail displays. Our
Consideration FactorsProduct Characteristics: Different products have diverse requirements for anti-counterfeiting stickers. For instance, products with high hygiene standards like food and pharmaceuticals demand non-toxic and environmentally friendly sticker materials. Electronic products may require materials that are waterproof, moisture-proof, and heat-resistant. Cosmetics often have high expectations for the aesthetic appeal and texture of the stickers. It’s
Material SelectionUse of Special Base Materials: Adopt materials with unique physical or chemical properties as the base material for the stickers, such as thermal paper, watermark paper, security thread paper, etc. These materials will produce special reactions when stimulated by specific conditions, or they themselves have characteristics that are difficult to replicate, increasing the confidentiality
Clarify the Design ElementsHighlight the Brand: Place the brand name or logo in a prominent position on the label, such as at the top or in the center. Choose appropriate fonts and colors according to the brand style. If the brand takes a high-end and luxurious route, you can select fonts with an artistic and
Fit the Brand ImageBrand Positioning: High-end luxury brands usually use classic colors such as gold, silver and black to reflect their quality and dignity. For example, Dior often uses black and gold as its main colors to show elegance and luxury. Mass-friendly brands may adopt more lively and bright colors, such as pink, light blue,
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